Wednesday, February 21, 2024

Harness the Energy of Generative AI in 2024 and Past


Innovation isn’t born from the flashiest expertise; it comes when expertise is constructed to reinforce human potential. Generative AI (gen AI) is altering how work is completed by streamlining the tedious and routine, liberating workers to give attention to extra high-value duties. The consequence? A brand new period of productiveness, effectivity, and content material creation is underway—and it’s time for your small business to take benefit.

In a latest webinar, Grammarly’s Lead Product Advertising and marketing Supervisor, Rachel Palad, and Group Product Supervisor, Ilinca Parlog, dove into the gen AI developments now obtainable with Grammarly and gave a sneak peek on the 2024 product roadmap. Uncover new options, gen AI answer upgrades, and the spectacular efficiency impacts prospects have skilled.

Upping the AI Recreation

In 2023, gen AI took the enterprise world by storm and shortly started its growth into the every day lives of workers. Companies began experimenting with gen AI of their workflows, however this got here with new challenges, together with:

  • Integration: Most gen AI instruments don’t work the place your workers do, and leaping between tabs can disrupt focus and result in workflow breakdowns. 
  • Lacking context: It’s important to make sure that the suitable context is taken into consideration, as some gen AI fashions broadly pull info from the web and may create generic or irrelevant content material. A give attention to deeper organizational context ensures model accuracy and personalization. 
  • Information safety: Many gen AI fashions permit third events to entry knowledge to coach their expertise, which has turn out to be a significant concern for enterprise leaders who wish to defend their knowledge privateness.

Constructed upon 14 years of AI expertise, Grammarly’s gen AI answer launched this yr with the flexibility to seamlessly combine into present workflows, generate content material with related model context, and supply enterprise-grade safety. Nonetheless, for gen AI instruments to maintain up with the altering and increasing wants of organizations and their workers, it’s crucial to hearken to customers and incorporate their suggestions. We’re proud to share the entire enhancements made to our AI writing assistant—knowledgeable by your friends’ feedback and strategies.

Context Is Key

Data is crucial to finishing work duties, however needing to hop via your browser can hamper productiveness. When the necessity for info arises, having instantaneous entry to the solutions makes an enormous distinction. Data Share is a Grammarly instrument that lets workers create customized glossaries of key phrases distinctive to their group. Staff can embrace related info or context and fasten useful assets to the entry. When glossary phrases seem in writing, they’re routinely highlighted for simple, in-line entry.

Image this: Martina, a human assets consultant, is answerable for hiring new workers. She’s creating onboarding paperwork to assist new staff members rise up to hurry shortly. Prior to now, she searched via tabs and folders to collect the knowledge related to every position. Now, with Data Share, she has entry to her firm’s glossary of key phrases. As Martina creates the paperwork, these phrases are routinely highlighted and, when she hovers over them, present a window with related descriptions and assets for her to entry immediately. With this characteristic, Martina can expedite her onboarding paperwork, and her new hires will be onboarded swiftly by accessing related info after they want it, wherever they work.

Our gen AI mixed with Data Share not solely boosts productiveness throughout organizations but in addition will increase accuracy and high quality, which in flip reduces modifying time. Based on prospects:

  • Advertising and marketing groups spent 60% much less time modifying their work.
  • Gross sales groups spent 52% much less time writing emails.
  • Corporations noticed a 71% improve in model voice compliance.

We’ve got proof that gen AI is enhancing workflows. However how does that worth showcase itself for each worker?

The Day-to-Day of Generative AI

Gen AI has resulted in a large number of extremely efficient use instances throughout a company, from advertising and gross sales to buyer help, human assets, and extra. Within the webinar, Rachel and Ilinca explored how Grammarly optimizes workflows. Listed below are some quotes they shared from Grammarly Enterprise customers:

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